Our vision
The real estate industry is under enormous pressure to act: In addition to global warming, social and socio-political realities require quick but absolutely sustainable solutions, especially in residential construction. Gröner Group AG is facing up to these challenges and is consistently pushing ahead with Christoph Gröner’s vision of the digital reorganization of the construction and real estate industry, incorporating ecological and technological innovations.
Gröner Group wants to change the market: With ecobuilding, our company is focusing on a different kind of construction and a new kind of building – ecological, economical and digital. ecobuildings combine everything in one: affordable living space, high-quality architecture, diverse, livable neighborhoods, economic efficiency and sustainability in operation – all the way to CO₂ neutrality.
With its subsidiary CG Elementum AG, Gröner Group has an in-house service provider for digital and sustainable construction that offers the entire range of services for internal and external project developments in the areas of new construction, old building/monument renovation and conversion.
As an internal service provider, CG Elementum is our company group’s flagship entity. It follows principles of sustainability and is committed to forging ahead with the digitalisation of planning and construction processes that harness BIM and its sister field of prefabrication to create both affordable and unique architecture with the end goal of achieving a carbon neutral footprint. For this, all green technology concepts are checked to see if they can be applied to new construction projects. In addition, CG Elementum also draws on many years of experience and outstanding expertise in urban development as well as in conversions, revitalisation and the renovation of old and listed buildings.
CG Elementum services help shape the development of new construction projects at CG Property, with a focus on digital planning and construction. Meanwhile, at CG Capital, CG Elementum supports project developments in the areas of renovation, revitalisation and conversion. Alongside its involvement in the company’s own developments, CG Elementum also acts on behalf of external third parties.
We relish a challenge and offer outstanding solutions
The building industry is up against some fundamental challenges, including a scarcity of affordable living space, the acute shortage of skilled labour, innovation gridlock in planning and construction, and the need to reduce carbon emissions in order to protect the climate. We offer outstanding solutions and embrace our social responsibility.
1. Environmental/social responsibility
Reduction in carbon emissions in the interests of climate protection
Construction debris and recycling
Use of healthy construction materials and resources in Europe
Insufficient provision of affordable living space
2. Resources/productivity/innovation
Shortage of young talent; movement of skilled labour and early retirement
Low productivity
Low technical integration of planning and construction
Complex traditional business models with high financing needs
What motivates us
We believe a radical shift is needed – from a traditional resource-consuming approach to a sustainable strategy for resource-conserving project developments that align economic, environmental and social interests.
Our approach
By establishing a digital end-to-end process chain, we demonstrate our commitment to a design-to-construction approach. We also focus on the revitalisation and conversion of existing building stock, combined with technological improvements and environmental innovation.
Christoph Gröner
CEO of Gröner Group AG
Christoph Gröner is responsible for strategy, acquisition and development. With more than 25 years of management experience and a broad know-how in real estate development, he is the visionary of the group. His expertise combines the professional refurbishment of old buildings with the development of ecological and technologically innovative new buildings. Christoph Gröner’s career start is rooted in CG Gruppe AG, which specialized in the development of neighborhoods.
Ronald Pofalla
COO of Gröner Group AG
Ronald Pofalla joins the Gröner Group management team as a board member in May 2022. On the one hand, he will take care of the company’s external image and the area of CO2 reduction, on the other hand, he will deal with legal and compliance issues. He will also contribute his experience in the task of transforming the Gröner Group into a stock corporation and advancing the company’s capital market capability. Ronald Pofalla was most recently the Board Member for Infrastructure with a focus on sustainability, energy and digitalization at Deutsche Bahn AG and brings a high level of expertise in the field of digital construction with BIM to the Group. From 2009 to 2013, Ronald Pofalla was Federal Minister for Special Tasks and Head of the Federal Chancellery.
Company structure
Compliance
Respectful and cooperative collaboration as well as the conscious perception of social responsibility form the basis for our long-term corporate success. Conduct in compliance with the rules is a matter of course for all employees of the Gröner Group and its subsidiaries. The essential principles and basic rules of our actions as well as for our conduct towards business partners and the public are summarized in the Code of Conduct.